09252016Sun
Last updateTue, 20 Sep 2016 11pm
TJA examines gemstone treatments at Annual Conference

TJA examines gemstone treatments at Annual Conference

The Tennessee Jewelers Association (TJA) hosted it...

24K Club SEUS honors Mark & Rhonda Jacobson with 2016 Jeweler of the Year Award

24K Club SEUS honors Mark & Rhonda Jacobson with 2016 Jeweler of the Year Award

(SMYRNA, Ga.) - Mark and Rhonda Jacobson, owners of...

Kentucky Jeweler identifies credit card scam

Kentucky Jeweler identifies credit card scam

One occurrence is an anomaly. Two instances of a p...

The partnership that produced a golden egg

The partnership that produced a golden egg

Based on a mutual respect and appreciation for eac...

Alabama’s Saltwater Seminar announces new venue at Perdido Beach Resort

Alabama’s Saltwater Seminar announces new venue at Perdido Beach Resort

The Alabama Jewelers Association (AJA) invites all...

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Tracking gold’s ups and downs

Tracking gold’s ups and downs

King Midas lusted after it. The Incas worshipped it. Shiny flakes of it set off a 19th-century rush to California and ship captains never stop looking for it at the bottom of the sea. While gold has ignited passions for centuries, for today’s investo...

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Industry Events

Join ISG on a diamond mining field trip to Crater of Diamonds State Park

Join ISG on a diamond mining field trip to Crater of Diamonds State Park

The International School of Gemology (ISG) has announced a field trip to the Crater of Diamonds State Park in Murfreesboro, Arkansas. This is a great opportunity to visit a real diamond mine and share knowledge and fun with ISG Global Network members...

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On The Move

Jeff Sadowsky named President of Global Fine Jewels

Jeff Sadowsky named President of Global Fine Jewels

Global Fine Jewels (GFJ), a division of world dia­mond trade leader Jay Gems, is pleased to announce the appointment of Jeff Sadowsky as its new President. Sadowsky, a 48-year veteran of the jewelry industry, previously worked as Director of Acquisit...

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What's New

ELLE Time & Jewelry unveils Essence 2.0

ELLE Time & Jewelry unveils Essence 2.0

(DALLAS) - ELLE Time & Jewelry is excited to announce the release of Essence 2.0, the much requested extension to their best-selling Essence collection. 2.0 includes a fresh twist on the two stone trend by combining cushion cut and round cut spark...

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Featured Articles

Retailer Roundtable: What do you expect to be your holiday hot sellers?

Retailer Roundtable: What do you expect to be your holiday hot sellers?

Q:  What do you expect to be your holiday hot sellers?

“Two-stone rings haven’t performed real well for us, despite marketing the whiz out of it. Each holiday season we do very well with bridal. This year I’ve invested in Fire Polish to help increase ...

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Latest News

Tracking gold’s ups and downs

4 DAYS AGO
Tracking gold’s ups and downs

King Midas lusted after it. The Incas worshipped it. Shiny flakes of it set off a 19th-century rush to California and ship captains never stop looking for it at the bottom of the sea. While gold has ignited passions for centuries, for today’s investors, it seems, the metal has lost its allure. After...

Readmore

De Beers: Millennials spent over $25 Billion on diamond jewelry in 2015

4 DAYS AGO
De Beers: Millennials spent over $25 Billion on diamond jewelry in 2015

(IDEX Online) – Millennials spent more than $25 billion on diamond jewelry in 2015 in the four largest consumer markets, acquiring more than any other generational group, according to De Beers' Diamond Insight Report 2016.

Despite Millennials (those aged 15-34 in 2015) facing more financial challenge...

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Join ISG on a diamond mining field trip to Crater of Diamonds State Park

10 DAYS AGO
Join ISG on a diamond mining field trip to Crater of Diamonds State Park

The International School of Gemology (ISG) has announced a field trip to the Crater of Diamonds State Park in Murfreesboro, Arkansas. This is a great opportunity to visit a real diamond mine and share knowledge and fun with ISG Global Network members, and those thinking about joining.

Readmore

JIS teams with Texas Jewelers Association to offer free trip to JIS Miami Show October 2016

10 DAYS AGO
JIS teams with Texas Jewelers Association to offer free trip to JIS Miami Show October 2016

Winner of trip for 2 to October Show will be announced at TJA Convention Sept. 25 th

 

(AUSTIN, Tex.) - There is no other selection of shows like that of Jewelers International Showcase (JIS), and one lucky attendee of the Texas Jewelers Association (TJA) 2016 Convention has the chance to win a trip for...

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Jeff Sadowsky named President of Global Fine Jewels

4 DAYS AGO
Jeff Sadowsky named President of Global Fine Jewels

Global Fine Jewels (GFJ), a division of world dia­mond trade leader Jay Gems, is pleased to announce the appointment of Jeff Sadowsky as its new President. Sadowsky, a 48-year veteran of the jewelry industry, previously worked as Director of Acquisitions at GBC, Inc., and most recently as Vice Presi...

Readmore

Quality Gold acquires North American Jewelers, Inc.

10 DAYS AGO

(FAIRFIELD, Ohio) - Quality Gold has purchased North American Jewelers, Inc. (NAJ) the Chicago based supplier known for bridal and special occasion diamond jewelry. Along with NAJ, Quality Gold now owns Steckbeck Jewelry PVT LTD (STJPL), its wholly owned subsidiary and manufacturing facility opened i...

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ELLE Time & Jewelry unveils Essence 2.0

4 DAYS AGO
ELLE Time & Jewelry unveils Essence 2.0

(DALLAS) - ELLE Time & Jewelry is excited to announce the release of Essence 2.0, the much requested extension to their best-selling Essence collection. 2.0 includes a fresh twist on the two stone trend by combining cushion cut and round cut sparkling CZs in one design. Retail prices range from $...

Readmore

Stuller releases new 1,000-page mountings catalog

4 DAYS AGO
Stuller releases new 1,000-page mountings catalog

New styles, easy navigation, and more product detail than ever

(LAFAYETTE, La.) - Continuing to improve upon its 46-year foundation, Stuller, Inc. is excited to announce the release of its newest catalog, Mountings 2017-2018, just in time for the holiday season.

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Buddy’s Big Give

You may not know Buddy or his jewelry stores in North Carolina but one thing's for sure, you can't miss his car. With big diamond magnets strewn all over it, along with the logo for his most recent promotion, no one can miss Buddy's car - and that's exactly the point.

Owner of Buddy's Jewelry (Mount Olive, Dunn & Goldsboro, NC), Thomas Turner was looking for ways to give back to a community that has supported him for more than sixty years. When he heard other jewelers using raffles to raise money for charity he got to thinking, ‘maybe we can do something like that. How about we give away a car?' And just like that Buddy's Big Give was born.

Buddys
The Volkswagen EOS convertible North Carolina based Buddy's Jewelry is raffling off in
their Buddy's Big Give promotion. All the proceeds collected will be donated to local schools and charities.

When Mr. Tommy, as he is affectionately known, gathered his employees to tell them his latest philanthropic idea, no one expected him to say he wanted to give away a car, but that's exactly what they heard.

Buddy's Jewelry has been a mainstay in Mt. Olive for the past 45 years. Thomas Turner proposed the idea of raffling off a car with the proceeds donated to local schools and charities. Immediately everyone started pitching in ideas, naming people to help get the contest up and running, as well as deciding the specifics of the program.

With his staff on board they started polling their clients asking what make and model would be most appealing. In the meantime Thomas Turner called a family friend who also ran the local car dealership and told him about their idea. Within a few weeks Thomas Turner purchased a Volkswagen EOS convertible and, three months after Mr. Tommy pitched the idea to his staff, Buddy's Big Give began.

"Everyone started getting really excited," recalls Kristen Moody, sales associate at the store. "We agreed to have the car decaled with the name of the contest and big images of diamonds covering the body of the car so that as we drove it between stores people would notice the contest."

Buddy's Big Give was designed to generate money for the sole purpose of giving that money away. Mr. Tommy wanted to sell $5 raffle tickets and let the buyer designate to which school or charity they wanted the money to go. The staff made it very clear that the car would have a few miles on it. Mr. Tommy allows the staff to drive it between all three locations to advertise the program.

The first raffle ticket for the car was sold August 2008 and the contest is still going on. Each month Buddy's staff sells hundreds of tickets and then, at the end of that month, draws one name from that month's sales. The monthly winners receive a $500 shopping spree in Buddy's and their names are put in the drawing for the car which is slated for November 2009.

"We've been intentional about making our customers wait a year on the drawing," states Kristen. "We really wanted to give everyone time to hear about the contest and see the car. We also wanted to raise a lot of money for the schools. We didn't want to start the contest and a few weeks later end it."

It seems that patience has paid off. Buddy's has seen a marked increase in ticket sales and store traffic. They've also seen an increase in new prospective customers come through the doors just to buy a raffle ticket.
"We've really created a buzz in the community and in the store about this car. People are dying to know who is going to win it and we've maximized the amount of money we've raised for charity."

With the final drawing less than a month away, the local ‘buzz' continues to grow. The staff is busy preparing the dinner reception at which the winner will be announced. And, the money keeps coming in. In total, Buddy's Big Give Away has generated thousands of dollars from hundreds of tickets sold. And all of the proceeds go directly to the purchaser's charity of choice.

"We're proud that we've been able to raise this much money for our local schools and charities," exclaims Kristen. "We really want to help the community that has been so good to us for so many years. We are all in this together and this is our way of saying thank you."

The Mt. Olive community has supported Buddy's since it opened in 1945. Buddy Turner found a love for watch making while recovering from tuberculosis as a young man. The medical centers would teach watch making to the infirm while they were bedridden and Buddy took a great interest in it. As soon as he was healthy again he found a storefront in the heart of downtown Mt. Olive, NC and opened the doors to Buddy's Jewelry.

Today, Buddy's son Thomas Turner is at the helm of the company and has been since the late seventies. He joined his father after obtaining his engineering degree and working several years for a chemical company. Thomas watched the Mt. Olive community, as well as Dunn and Goldsboro, embrace his family's store generation after generation, and he strives to find ways to give back to them with charitable giving like this program.

His children are now a part of the company, and they also recognize how the people of these small towns have supported their family's business. Scott Mohiser, stepson to Thomas, heads up Goldsboro while daughter Brandi Worth manages the Mt. Olive store.

When the winning ticket is drawn this month there will be one lucky person taking home a Volkswagen Eos. But the real winners are the children who are already benefiting from the extra funds donated to their schools. Buddy's Big Give makes everyone a winner!

Be sure to follow up with Thomas Turner and everyone at Buddy's to see just how this contest ends. You can call them at 910-892-1827.


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