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Last updateThu, 20 Jul 2017 8am

Other News

W magazine reviews the most outrageous jewelry from Paris Couture Week

W magazine reviews the most outrageous jewelry from Paris Couture Week

Paris Haute Couture is a special time of year where the top fashion houses put their best pieces forward twice a year with beautiful, handcrafted designs. In July, it seems as though the jewelry houses also get in on the fun, showing their own best o...

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Industry Events

JA to host several events at JA New York Show

JA to host several events at JA New York Show

Designer Preview & Member Meetup, Education Program, Idea Exchange and certification exams

(NEW YORK) - Jewelers of America (JA) is hosting its Designer Preview & Member Meetup on Sunday, July 23 at Clyde Frazier’s Wine & Dine. JA Retail Me...

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On The Move

Pe-Jay Creations partners with heartfelt birthstone line, “MY STORY”

Pe-Jay Creations partners with heartfelt birthstone line, “MY STORY”

A perfect match of creative and business smarts to continue MY STORY growth

(NEW YORK) - Mitchell Feuer of Pe-Jay Creations and  Jackie Cohen from Timeless Fine Jewelry have partnered to create a new company, MY STORY FINE JEWELRY, to breakout the hear...

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What's New

Rio Grande and B9Creations partner to bring 3D Printing to jewelers

Rio Grande and B9Creations partner to bring 3D Printing to jewelers

Rio Grande is pleased to announce a partnership with B9Creations that brings the “best in 3D printing” to professional jewelers. The new B9 Core Series 3D printer, sold by Rio Grande, marries “plug and grow” ease with some of the fastest printing spe...

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Featured Articles

Retailer Roundtable:  What are your biggest hiring challenges?

Retailer Roundtable: What are your biggest hiring challenges?

Q:    What are your biggest hiring challenges?

“I’ve been in business for 30 years and hiring challenges have remained pretty consistent throughout that time - finding a sales associate that has an understanding and love of jewelry. One of the most comm...

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Latest News

W magazine reviews the most outrageous jewelry from Paris Couture Week

6 DAYS AGO
W magazine reviews the most outrageous jewelry from Paris Couture Week

Paris Haute Couture is a special time of year where the top fashion houses put their best pieces forward twice a year with beautiful, handcrafted designs. In July, it seems as though the jewelry houses also get in on the fun, showing their own best offerings to both editors and the customers who may...

Readmore

Tennis ball-sized 'diamond in the rough' too big to sell

6 DAYS AGO
Tennis ball-sized 'diamond in the rough' too big to sell

TORONTO (Reuters) - In the mysterious world of diamond mining, it turns out that some stones are too big to sell.

Canada's Lucara Diamond Corp will have to cut its tennis ball-sized rough diamond to find a buyer, industry insiders say, following Sotheby's failed auction for the world's largest uncut ...

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JA to host several events at JA New York Show

6 DAYS AGO
JA to host several events at JA New York Show

Designer Preview & Member Meetup, Education Program, Idea Exchange and certification exams

(NEW YORK) - Jewelers of America (JA) is hosting its Designer Preview & Member Meetup on Sunday, July 23 at Clyde Frazier’s Wine & Dine. JA Retail Members will have the opportunity to mingle with fel...

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Atlanta Jewelry Show’s “The Loupe” buying group program to celebrate 2nd anniversary at August show

12 DAYS AGO
Atlanta Jewelry Show’s “The Loupe” buying group program to celebrate 2nd anniversary at August show

(ATLANTA) - The August, 2017 Atlanta Jewelry Show (AJS) will be celebrating a special anniversary when the show floor opens up for business on August 12th.  The AJS Buyer Group program, “The Loupe” is turning 2 years old, and continues to expand with new partners, programs and service offerings.

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Pe-Jay Creations partners with heartfelt birthstone line, “MY STORY”

6 DAYS AGO
Pe-Jay Creations partners with heartfelt birthstone line, “MY STORY”

A perfect match of creative and business smarts to continue MY STORY growth

(NEW YORK) - Mitchell Feuer of Pe-Jay Creations and  Jackie Cohen from Timeless Fine Jewelry have partnered to create a new company, MY STORY FINE JEWELRY, to breakout the heartfelt birthstone line, “MY STORY”

Readmore

International Gemological Institute (IGI) - India achieves RJC Certification

12 DAYS AGO
International Gemological Institute (IGI) - India achieves RJC Certification

(MUMBAI) - IGI India has announced it has achieved certification against the Responsible Jewellery Council’s (RJC) 2013 Code of Practices (COP), which signifies the Institute has met the ethical, social and environmental standards as established by the Council.

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Rio Grande and B9Creations partner to bring 3D Printing to jewelers

6 DAYS AGO
Rio Grande and B9Creations partner to bring 3D Printing to jewelers

Rio Grande is pleased to announce a partnership with B9Creations that brings the “best in 3D printing” to professional jewelers. The new B9 Core Series 3D printer, sold by Rio Grande, marries “plug and grow” ease with some of the fastest printing speeds and smoothest surface resolution of any 3D pri...

Readmore

New collections spur Alamea Hawaii to successful JCK Las Vegas Show

6 DAYS AGO
New collections spur Alamea Hawaii to successful JCK Las Vegas Show

Hawaii-based Alamea, makers of sealife, tropical and nature jewelry as well as hand crafted wood rings, reported a very successful 2017 JCK Las Vegas Show. Owner Jay Wu attributed this success to their launch of new collections of 14kt larimar, two-tone 14kt and sterling with diamonds and abalone, a...

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Furry friends on the job: Bernadette

6 DAYS AGO
Furry friends on the job: Bernadette

Meet Bernadette, the first feline sent in for our Furry Friends feature. Bernadette is the Queen of the castle at Creative Jewelers in Florence, AL. “She was without a home, so gladly we shared ours,” says Brandi Hammock. “She now rules here at CJ’s and we and our customers love it!

See all of our Fu...

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Furry friends on the job: Callie, the boxer, and Jewels, the poodle

12 DAYS AGO
Furry friends on the job: Callie, the boxer, and Jewels, the poodle

Callie, the boxer, and Jewels, the poodle, “work” at Scott and Sons Fine Jewelry on Amelia Island in FL. Jewels (gotta love the name and the pink toenails) has been going to the store since she was just a pup and is a greeter extraordinaire. Callie is more bashful, which is hard to believe after see...

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JIC provides tools your business needs to survive

(NEW YORK) - Jewelry Information Center (JIC) is providing essential marketing materials to retailers during these difficult times when they are needed most. The ad slicks, post cards, and in-store signage allow retailers to tie directly into JIC's national consumer "Jewelry Stories" campaign. The razor sharp marketing and advertising materials are vital to driving consumers into retail stores.


"The JIC advertising and marketing tools allow member retailers to differentiate their businesses in these tough economic times," says David Bouffard, JIC board chairman.

The "Jewelry Stories" ad materials pull on the emotional chord of consumers, generating increased desire to purchase jewelry. The post cards reinforce that message and serve as invitations to attract customers to members' stores. The in-store signage encourages sales staff to take the campaign full circle and opens a communication dialogue. JIC also provides additional instructions, tips and special event ideas for use with the materials.

The advertising and marketing materials, available free of charge to Jewelry Information Center and Jewelers of America members, are easy to use and quick to customize.

The "Jewelry Stories" campaign is available on Jewelry Information Center's newly revamped website, www.JIC.org. In addition to the campaign, JIC's website features gift guides and consumer wish lists to reinforce the message that jewelry is an ideal gift year round.

For more information on Jewelry Information Center or to access the "Jewelry Stories" campaign, visit www.JIC.org.

 


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