03242017Fri
Last updateThu, 23 Mar 2017 12am
GJA, AJA announce 2017 Convention dates

GJA, AJA announce 2017 Convention dates

The Georgia Jewelers Association (GJA) and Alabama...

Diamond shipping scam impacts 20-plus diamond wholesalers

Diamond shipping scam impacts 20-plus diamond wholesalers

Since November, an estimated 20 or more diamond ve...

Other News

Crime against U.S. jewelers increases for first year since 2012

Crime against U.S. jewelers increases for first year since 2012

(NEW YORK) - Jewelers’ Security Alliance (JSA) has released its 2016 Annual Crime Report covering crime against the jewelry industry in the United States. The total number of crimes against the industry increased from 1,117 in 2015 to 1,245 in 2016, a...

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Industry Events

Stuller hosts mini conference for jewelry group

Stuller hosts mini conference for jewelry group

Leading Jewelers Guild visits global headquarters

(LAFAYETTE, La.) - Stuller recently partnered with the Leading Jewelers Guild (LJG) to host a one-day conference at its global headquarters in Lafayette, Louisiana, giving members of the guild an entire...

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On The Move

Jane Kirk appointed Executive Director of NC Jewelers Association

Jane Kirk appointed Executive Director of NC Jewelers Association

(RALEIGH, N.C.) - The North Carolina Jewelers Association (NCJA) is pleased to announce the appointment of Jane Kirk as Executive Director, effective immediately. The Board’s action comes with the fullest confidence that Kirk will be an excellent stew...

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What's New

ASHI launches 2017 Lovebright Collection Book

ASHI launches 2017 Lovebright Collection Book

ASHI is excited to launch the 2017 Lovebright Collection Book for all of their retail partners to share with their customers. ASHI reports the positive feedback they have received from their retailers, and the overwhelming desire to ignite and promot...

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Featured Articles

Bill Spencer talks jewelry, family and the secret to a successful 3rd generation family business

Bill Spencer talks jewelry, family and the secret to a successful 3rd generation family business

Seventy three years and three generations is a long time to operate a jewelry store. Especially when, according to a Jewelers Board of Trade statistic, over 1,500 jewelry business owners ceased operating in 2016. Yes, that includes wholesalers, manuf...

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Latest News

Crime against U.S. jewelers increases for first year since 2012

20 HOURS AGO
Crime against U.S. jewelers increases for first year since 2012

(NEW YORK) - Jewelers’ Security Alliance (JSA) has released its 2016 Annual Crime Report covering crime against the jewelry industry in the United States. The total number of crimes against the industry increased from 1,117 in 2015 to 1,245 in 2016, an increase of 5.8%. Total dollar losses also incre...

Readmore

JA examines pending legislative issues most important to jewelry industry

20 HOURS AGO
JA examines pending legislative issues most important to jewelry industry

Jewelers of America’s (JA) latest Legislative Update covers some of the big policy initiatives - including comprehensive tax reform, a potential import tax and the FTC’s “Cultured Diamond” terminology - that are in play for 2017 and their impact on jewelry businesses.

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Stuller hosts mini conference for jewelry group

20 HOURS AGO
Stuller hosts mini conference for jewelry group

Leading Jewelers Guild visits global headquarters

(LAFAYETTE, La.) - Stuller recently partnered with the Leading Jewelers Guild (LJG) to host a one-day conference at its global headquarters in Lafayette, Louisiana, giving members of the guild an entire day of education and networking.

Readmore

GJA, AJA announce 2017 Convention dates

22 DAYS AGO
GJA, AJA announce 2017 Convention dates

The Georgia Jewelers Association (GJA) and Alabama Jewelers Association (AJA) have announced they will cohost their annual Convention on March 31- April 2. Now in its 9th year, the two state organizations will join forces at the Marriott Grand National Resort & Robert Trent Jones Golf Trail in O...

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Jane Kirk appointed Executive Director of NC Jewelers Association

22 DAYS AGO
Jane Kirk appointed Executive Director of NC Jewelers Association

(RALEIGH, N.C.) - The North Carolina Jewelers Association (NCJA) is pleased to announce the appointment of Jane Kirk as Executive Director, effective immediately. The Board’s action comes with the fullest confidence that Kirk will be an excellent steward of NCJA’s goals and an advocate for North Caro...

Readmore

Belair Time Corp. names Chuck Goedtke Southeastern Sales Manager

22 DAYS AGO

Belair Time Corporation has announced the appointment of long-time watch industry veteran Chuck Goedtke to Southeastern Regional Sales Manager. Chuck will be covering Florida, Georgia, Tennessee, Alabama, Mississippi and Kentucky for Belair.

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ASHI launches 2017 Lovebright Collection Book

8 DAYS AGO
ASHI launches 2017 Lovebright Collection Book

ASHI is excited to launch the 2017 Lovebright Collection Book for all of their retail partners to share with their customers. ASHI reports the positive feedback they have received from their retailers, and the overwhelming desire to ignite and promote their store’s diamond sales, has been extremely ...

Readmore

ASHI launches the I DO Bridal Sweepstakes

14 DAYS AGO
ASHI launches the I DO Bridal Sweepstakes

Announces winner of #LovebrightValentine Sweepstakes

(NEW YORK) - ASHI is excited to launch the I DO Bridal Sweepstakes, to kickoff the wedding season for its retail partners. Retailers will be able to attract bridal shoppers to their stores, through various social media platforms, and let every bride...

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Hearne’s Fine Jewelry sports a new location and thriving second generation

In the small, sleepy seaside town of New Bern, North Carolina lives a ‘gem' of a jewelry store. With 4400 square feet of store, more ‘bling' that you can blink an eye at, and a reputation for going beyond (think way beyond) what their customers expect, Hearne's Fine Jewelry has become a city tradition. As a second generation family-owned business, Hearne's proudly serves second and third generation customers; blurring the line between business and friendship. Hearne's is the epitome of a small-town business done in a big way.

How it all started

Mickey Hearne first opened the doors to Hearne's Fine Jewelry on June 3, 1972 after spending 15 years working for other jewelers. Laura, his wife, joined him that same year as the two of them worked tirelessly to build the business. Mickey's strong work ethic quickly became recognized around town. As someone who never left the store, Mickey became the ‘go-to' jeweler of New Bern.

Mike Hearne, the youngest son of Mickey and Laura, recalls how his dad felt about the store: "The store was his life. My dad rarely, if ever, took vacation and was always at the store. He would've done anything for his customers."

As Hearne's Fine Jewelry grew so did Jimmy, Craig, and Mike, sons to Mickey and Laura. The boys, with ages spanning nine years, recall growing up running around the New Bern downtown area while their parents worked.

They had the privilege of watching their father and mother interact with customers, accommodating any request regardless of difficulty.

Hearnes-Nov
In 2007 Hearne's Jewelers realized their dream of moving in to a large freestanding store. Pictured are
employees, friends and family at the Grand Opening ceremony. The Hearne sons are wearing ties
in the middle (Mike on left, Jimmy on right) with their mother, Laura, between them.

"I remember my dad saying ‘If you take care of their requests they will always come back to purchase from you.' We've helped customers on our days off, tied anniversary bands to fishing tackle and have even sat down to dinner when we make home deliveries," recalls Mike.

In 1974 Jimmy, the oldest of three sons, joined the Hearne's team. He learned the business first hand from his parents and, for 15 years helped them run the downtown store. In 1989 the family decided to branch out and open a second Hearne's location in the Wal-Mart shopping complex.

Mike left college to join the business working with his brother. Both locations were flourishing but, as the years passed, the family longed to build a free-standing store that was easy to access and with plenty of parking - something the other Wal-Mart store didn't have.

Finally, in 1994, Hearne's made the decision to close the original downtown location. Laura went to work with the boys while Mickey enjoyed life, hobbies and grandchildren. Although he wasn't in the store every day, he was still very involved in the business. He really never left it completely.

"My dad passed away from cancer in 2001 and I miss him every day. Aside from being my father, he was such a smart business man and always seemed to have the perfect advice," recalls Mike.

In 2007 the family realized their dream to give their customers a really exceptional place to shop. The doors to the newly built, professionally decorated custom showroom in Hearne's first, free-standing building were finally opened. Their custom built Artco showcases and a large selection of name brand inventory are just a small part of the overall appeal of this new store. The ease with which customers can access the store, as well as a parking spot, are greatly improved, but the faces remain the same. The sparkling new store is one that benefits owners, employees and customers.

"We worked hard to build our new location. We started in 2005 and it took two years just to negotiate the price of the land. We broke ground in January of last year amid the economic downturn, but we survived. Now we have this tremendous store to show for it," states Mike. "And we've given our customers what they deserve - elegance and a wonderful shopping experience."

Today the Hearne brothers, along with their mother, carry on Mickey's business tradition; combining old-fashioned courtesy with integrity. They always focus on meeting customer needs, regardless of the difficulty and they are dedicated to their suppliers. "We really believe that maintaining strong relationships with the people we do business with inside the industry is one of the most important aspects of building a strong business," states Jimmy. "We still work with several of the sales people that called on my dad so long ago."

It takes one trip to Hearne's to see that the mother/sons trio enjoy what they are doing and plan to continue running the business until, possibly, a third generation is ready to take over.

"I guess we love what we do and it shows, because Hearne's was awarded Best Jeweler in our area for 10 years in a row," states Mike.

‘Courtesy with integrity' is the Hearne family motto, and as long as Jimmy and Mike (with Mom's help) are running the business it doesn't matter how hard they have to work, they will do what it takes to continue the successful business their father started so many years ago.

"Jimmy and I agree to work harder and earn less money so that we can survive and grow stronger," states Mike. "We love working with our mom and we will always put our best into it."

To find out more about Hearne's Jewelry check out their website at www.hearnesjewelry.com or give them a call at 252-637 2784.


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