04302017Sun
Last updateTue, 25 Apr 2017 11pm
Voyager Brands up and running with bright ideas, creative new brands

Voyager Brands up and running with bright ideas, creative new brands

When Shreyansh Shah arrived from India, he was loo...

GA jeweler fosters, develops jewelry designing talent

GA jeweler fosters, develops jewelry designing talent

When Douglas Meadows was looking to phase out PAND...

Libby Brown named new Executive Director of Atlanta Jewelry Show

Libby Brown named new Executive Director of Atlanta Jewelry Show

Carol Young steps down after 20 years  

(ATLANTA) - T...

Other News

PGI takes a look at breathtaking and iconic platinum engagement rings

PGI takes a look at breathtaking and iconic platinum engagement rings

Royalty and Hollywood celebrities are known for gifting their betrothed with the most opulent and exquisite platinum engagement rings. From Queen Elizabeth’s solitaire diamond to Elizabeth Taylor’s 29.4-carat diamond, these baubles were all set in pl...

Readmore

Loading...

Industry Events

Jewelers for Children to celebrate 5th annual Rings of Strength

Jewelers for Children to celebrate 5th annual Rings of Strength

The fifth edition of the popular Jewelers for Children Rings of Strength will be held on Sunday, June 4, at Mandalay Bay Resort Casino in Las Vegas, NV.  The very popular event includes options for a 5K walk or run, a 50K challenging bike ride in the...

Readmore

Loading...

On The Move

Kim International appoints new Sales Manager for Midwest region

Kim International appoints new Sales Manager for Midwest region

Kim International Manufacturing, L.P. is pleased to announce that Bill Reilly has been appointed as their new Upper-Midwest Region Sales Manager. He will be covering the states of Minnesota, Iowa, Wisconsin, North and South Dakota. Bill brings 30 plu...

Readmore

Loading...

What's New

Gesswein introduces the PUK4c welder with SM03 Scope

Gesswein introduces the PUK4c welder with SM03 Scope

The PUK4c precision welder is a compact and versatile TIG impulse welder. Fine and minute welds are carried out under a 10x welding microscope (SM03 Microscope). Very close to laser welding, the PUK4c allows the exact positioning of small, stable spo...

Readmore

Loading...

Featured Articles

Stuller, Inc. wraps up annual Bench Jeweler Workshop

Stuller, Inc. wraps up annual Bench Jeweler Workshop

Jyothi Forman walks away with overall win

(LAFAYETTE, La.) - Stuller hosted their annual Bench Jeweler Workshop this past weekend welcoming more than 200 jewelers from across the country to its global headquarters in Lafayette, Louisiana.

Readmore

Loading...

Latest News

PGI takes a look at breathtaking and iconic platinum engagement rings

4 DAYS AGO
PGI takes a look at breathtaking and iconic platinum engagement rings

Royalty and Hollywood celebrities are known for gifting their betrothed with the most opulent and exquisite platinum engagement rings. From Queen Elizabeth’s solitaire diamond to Elizabeth Taylor’s 29.4-carat diamond, these baubles were all set in platinum, a highly secure setting for their valuable...

Readmore

Origin of gold stash found in piano remains a mystery

4 DAYS AGO
Origin of gold stash found in piano remains a mystery

LONDON (AP) —  British officials say they've been unable to trace the rightful heirs to a trove of gold coins found stashed inside a piano and worth a "life-changing" amount of money.

Readmore

Jewelers for Children to celebrate 5th annual Rings of Strength

4 DAYS AGO
Jewelers for Children to celebrate 5th annual Rings of Strength

The fifth edition of the popular Jewelers for Children Rings of Strength will be held on Sunday, June 4, at Mandalay Bay Resort Casino in Las Vegas, NV.  The very popular event includes options for a 5K walk or run, a 50K challenging bike ride in the scenic foothills of Red Rock Valley, or a street ...

Readmore

New jewelry show planned for Midwest

18 DAYS AGO
New jewelry show planned for Midwest

New Horizons Jewelry Show to be held August 19-21

Jewelry manufacturers, retailers and other industry professionals will come together for the launch of a new event this August in Columbus, Ohio. “The New Horizons Jewelry Show is the only show serving the Midwest and will feature more than 250 booths...

Readmore

Kim International appoints new Sales Manager for Midwest region

4 DAYS AGO
Kim International appoints new Sales Manager for Midwest region

Kim International Manufacturing, L.P. is pleased to announce that Bill Reilly has been appointed as their new Upper-Midwest Region Sales Manager. He will be covering the states of Minnesota, Iowa, Wisconsin, North and South Dakota. Bill brings 30 plus years of experience calling on the independent j...

Readmore

Jewelers of America expands IDEX partnership

11 DAYS AGO
Jewelers of America expands IDEX partnership

(NEW YORK) - Jewelers of America (JA), the national trade association for businesses serving the fine jewelry marketplace, has expanded its partnership with IDEX, the International Diamond Exchange.

Readmore

Gesswein introduces the PUK4c welder with SM03 Scope

4 DAYS AGO
Gesswein introduces the PUK4c welder with SM03 Scope

The PUK4c precision welder is a compact and versatile TIG impulse welder. Fine and minute welds are carried out under a 10x welding microscope (SM03 Microscope). Very close to laser welding, the PUK4c allows the exact positioning of small, stable spot-welds or welds in hard-to-get-to or deep lying p...

Readmore

Ed Levin Jewelry introduces Summer Dance Collection

4 DAYS AGO
Ed Levin Jewelry introduces Summer Dance Collection

(CAMBRIDGE, N.Y.) - Ed Levin Jewelry, shaping American design since 1950®, invites you to get in a summer mood with Summer Dance, Ed Levin Jewelry’s latest collection of new designs.

Readmore

Happy employees equal happy customers

No matter how well you watch cash flow, manage inventory, or make your store attractive to customers, you will lose business if you don't work to develop your employees.

Develop your employees and keep them engaged in your business plan and they will work harder to keep your customers happy. In a high-service industry such as the jewelry industry, contact between the salesperson and the customer can make or break the bond between your business and your customers. Many jewelry store owners, however, fail to recognize how important that connection is.

What can you do as a business owner that will keep your employees engaged and productive? Here are some suggestions:

 

  1. Be honest with prospective employees during the interview process. Accurately describe the work environment and the process for how things are done.
  2. Make sure your employees know exactly what you expect of them. Create a written job description clearly explaining their responsibilities.
  3. Present your employees with challenging assignments to keep them engaged. Provide them with opportunities to grow and develop.
  4. Have a regularly scheduled group meeting with your employees to discuss issues the employees would like to discuss.
  5. Tell your employees when they've done a good job. Utilize some form of recognition program to reward a job well done.
  6. Develop an on-going training program to help improve the employees' knowledge base on your merchandise, selling techniques and customer relations.
  7. Be more creative with your benefits program. Is your benefit program competitive? In addition to health and other normal benefits think outside the box. Buy dinner when employees need to work late. Occasionally treat your employees to lunch. Work with other local vendors to offer an employee discount at their establishments.
  8. Offer a formal system of pay raises. Make sure your employees understand what they have to do to earn raises. Create a formal system of promotion.
  9. Be understanding of your employees' needs. Allow for them to take some time off when they need to attend to a child's or elderly parent's needs.
  10. Understand each of your employees' strengths and weaknesses. Your manager should be a good communicator and leader. Co-workers will work harder for a manager that is well respected than for a weak manager.
  11. Make sure your employees know your long-range goals. Inform them how their performance measures against those goals.
  12. Insist that your employees take vacation. Studies have shown that employees that take vacations are less stressed and lead a healthier life style.
  13. Create an environment of trust. Employees are happier and work harder when they feel they can trust their leaders. Treat all employees with the same level of respect.
  14. Get rid of poor performers. Negative attitudes will effect employees with good attitudes. Hold your employees accountable for their actions, whether positive or negative.

 

Your Employees' Top Priorities

In several studies ranking employees' attitudes toward their jobs, emotional rewards frequently rank highest for contributing to employee satisfaction. Money is behind emotional rewards, but still near the top of the list. Here is a list of the top ten:

  1. Expressed appreciation from employer for work well done.
  2. Knowledge of what's going on in the business and the owner's goals for the business.
  3. Management's understanding of employees' personal needs.
  4. Job security.
  5. Good wages and benefits.
  6. Interesting, challenging work.
  7. Opportunities for growth in responsibilities and compensation.
  8. Management's loyalty to employees.
  9. Good working conditions.
  10. Tactful discipline.

 

Bob Epstein is CEO of Silverman Jewelers Consultants. Since 1945, Silverman has been considered one of the premier sales consulting firms to the jewelry industry, specializing in improving cash flow and maximizing the recovery on distressed inventory through professionally conducted sale events. Bob can be reached at 800-347-1500 or by e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it..


Columnist


×