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Last updateTue, 09 Feb 2016 8pm
Darling Imports helps you keep up with the trends

Darling Imports helps you keep up with the trends

Every year consumers concern themselves with fashi...

The Story Behind the Stone: Diamond & gemstones cut to push light performances

The Story Behind the Stone: Diamond & gemstones cut to push light performances

Transparent gemstones and diamonds are magnets of ...

Jewelers for Children announces 2016 Rings of Strength Tour

Jewelers for Children announces 2016 Rings of Strength Tour

Bike, run or walk to help children in need

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10 Diamond Encrusted Items

10 Diamond Encrusted Items

Here are 10 items that probably don’t need diamonds. Also included: diamond-like encrusted objects, because they too can be shiny and cost an absurd amount of money, apparently.

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Industry Events

Midwest Jewelers Conference & Show - A new show with a history

Midwest Jewelers Conference & Show - A new show with a history

 

The 2016 Midwest Jewelers Conference & Show (MJC) is the “new” Jewelers Educational Conference, a regional jewelry conference and show that has been held biannually in suburban Kansas City, Missouri for 16 years. The name change, along with a mo...

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On The Move

Texas Institute of Jewelry Technology awards outstanding students

Texas Institute of Jewelry Technology awards outstanding students

An awards ceremony was held for students attending the Texas Institute of Jewelry Technology (TIJT) at Paris Junior College at the end of the fall semester.

Winners of a student design contest were: Jonathan Martin in CAD/CAM, Tony Henderson in Wax Ca...

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What's New

ASHI Diamonds launches Bridal 2016 marketing program

ASHI Diamonds launches Bridal 2016 marketing program

(NEW YORK) - ASHI Diamonds is excited to unveil its New 2016 Bridal Book - “The Perfect ONE for Her.” Every bride experiences the trials and tribulations of finding the perfect bridal ring. In showcasing proven evergreen designs as well as the latest ...

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Featured Articles

Esperanza Diamond Tour starts in Arkansas

Esperanza Diamond Tour starts in Arkansas

Hailed as most valuable diamond ever found in U.S.

There are events that happen with such incredible timing and good fortune it almost seems like divine intervention is at work. Such is the case with the 8.52-carat Esperanza Diamond rough. From its se...

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Latest News

10 Diamond Encrusted Items

4 DAYS AGO
10 Diamond Encrusted Items

Here are 10 items that probably don’t need diamonds. Also included: diamond-like encrusted objects, because they too can be shiny and cost an absurd amount of money, apparently.

Readmore

Teenager gets to keep $20,000 gold bar found in German lake

4 DAYS AGO
Teenager gets to keep $20,000 gold bar found in German lake

Gold prices up 5% since start of year

Swimming in an Alpine lake on a warm August day has many allures, but for a German teenager it fortuitously became the best investment decision in her young life.

The teenage girl from Germany, who remains anonymous, last summer found a gold bar at the bottom of t...

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Jewelers for Children announces 2016 Rings of Strength Tour

13 DAYS AGO
Jewelers for Children announces 2016 Rings of Strength Tour

Bike, run or walk to help children in need

Jewelers for Children (JFC) will hold the fourth installment of the very popular Rings of Strength on Thursday, June 2 in Las Vegas. Start time will be at 5:30 a.m. outside the tour bus entrance at the Mandalay Bay Resort Casino. Participants will be able to...

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Midwest Jewelers Conference & Show - A new show with a history

13 DAYS AGO
Midwest Jewelers Conference & Show - A new show with a history

 

The 2016 Midwest Jewelers Conference & Show (MJC) is the “new” Jewelers Educational Conference, a regional jewelry conference and show that has been held biannually in suburban Kansas City, Missouri for 16 years. The name change, along with a move to Kansas City’s downtown Power & Light Ent...

Readmore

Texas Institute of Jewelry Technology awards outstanding students

13 DAYS AGO
Texas Institute of Jewelry Technology awards outstanding students

An awards ceremony was held for students attending the Texas Institute of Jewelry Technology (TIJT) at Paris Junior College at the end of the fall semester.

Winners of a student design contest were: Jonathan Martin in CAD/CAM, Tony Henderson in Wax Carving and Andrew Ferguson in Fabrication and Desig...

Readmore

Industry veteran Michael Haider joins Taché USA as VP of Sales

18 DAYS AGO
Industry veteran Michael Haider joins Taché USA as VP of Sales

(NEW YORK) – Taché USA, a leading manufacturer of fine diamond jewelry, from bridal to fashion, is pleased to announce that industry veteran Michael Haider has joined the company as Vice President of Sales.

Michael will have the responsibility of working with existing customers as well as developing n...

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ASHI Diamonds launches Bridal 2016 marketing program

4 DAYS AGO
ASHI Diamonds launches Bridal 2016 marketing program

(NEW YORK) - ASHI Diamonds is excited to unveil its New 2016 Bridal Book - “The Perfect ONE for Her.” Every bride experiences the trials and tribulations of finding the perfect bridal ring. In showcasing proven evergreen designs as well as the latest trends to hit the bridal market, ASHI’s Bridal lin...

Readmore

Jewelry Website Designers rolls out exciting new website

13 DAYS AGO
Jewelry Website Designers rolls out exciting new website

Jewelry Website Designers (JWD), a leading designer of websites for the jewelry industry, has announced the launch of a completely new website ( www.jewelrywebsitedesigners.com ) for 2016 that includes more intuitive navigation, and a line up of valuable add-on services enabling independent jewelers t...

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Conducting chaos

For six years my son played the up-right bass in his school’s orchestra. Ms. Lansue, an incredible woman, was his conductor. She never failed to amaze me, as I sat in the audience, watching and listing to 60+ children produce the most wonderful sound. Sometimes they produced more than just a sound; sometimes they electrified the air and caused goose bumps to appear on the arms of those around me.

I have always had a deep seeded admiration for her. The hours of rehearsal, lost sheet music, forgotten resin, broken instruments, sick students must make for some serious craziness. I find it hard to understand the hours, days and weeks of preparation that go into a 1 hour performance.

Then comes the performance – the long awaited heavily prepared for performance – and the spot light is on her. She stands before for the crowd. Her name is forever printed on the program – she is the “one” – the conductor. Her success or failure now depends on the next 60 minutes.

Will it be a success? That answer depends on two things – the students and the audience. WAIT – her success is in the hands of the students and the audience – how is that? How is it that her own success really has nothing to do with her? Now you’re beginning to see why I have such a deep seeded respect for her. What drives a person to an end goal to which the failure or success is still beyond their control?

I am drawn to music because it epitomized the word TEAM. It takes a group of musicians playing their PART exceptionally for a combined pleasing sound. They must enter the song at an exact moment with the correct tempo and strength of sound. They must exit on cue and await their next opportunity to shine. I cannot read or play music, myself, and I still do not know for certain what Ms. Lansue does as a conductor, but I can certainly identify with her.

As a custom jewelry designer I am the conductor of a team that drives for that one grand moment when we deliver that long awaited, imagined piece of jewelry that a client has chosen us to produce. As the conductor I will interface with the client. It is my name clearly and permanently printed on the door. I will do all the stone work and appraisal work, but most importantly I will assure that each of my teammates play their part flawlessly (or at least that is what the client will think).

To take a piece of jewelry from imagination to a finished piece involves several experts doing their part perfectly. As the conductor I have attempted to find the best of the best to be part of my orchestra. I have hunted the best wax carver and or CAD/CAM designers, the best casters, the best jeweler, the best bead stringers, the best photographers, the best packaging and I always stand accountable to doing my best gemological work possible and most importantly it is my responsibility to listen and work with the client to set the correct expectations.

Just like Ms. Lansue, I will suffer the excuses. I will suffer the excuses the exceptionally talented computer person will give for the CAD design not accommodating the characteristics and capabilities of the metal and gemstone requirements. I will suffer equipment failures of the casting firm and the mood swings of a gifted and creative jeweler. I will endure the hours of selection, arrangement, and stringing that the stringer requires. I will tolerate the perfection of the photographer that requires perfection when working with a dynamic subject such as gemstones. I will stress over the appropriate packaging that will enhance the grand presentation without distracting from the piece, and I will work diligently to assure that the paperwork is in order to ensure the wearer of the piece can wear it confidently, knowing that it is protected by the appropriate documentation and insurance.

Although there are several similarities to the job that Ms. Lansue and I do, there are some differences. I work with adults, and with adults come egos. My casting firm knows that they are good and shove me around with the, “you are a small fry” attitude. My jeweler knows that without him I would not have a business because few people purchase gemstones to carry them around in papers. My CAD guy fails to understand that just because the computer says that it is possible doesn’t always mean it will work.

I also feel that Ms. Lansue has a huge advantage over me – peer pressure. Imagine the looks that a bass player will give the violist who cannot join in on cue; or the tongue lashing the cello’s will give the bass players when they cannot keep a steady beat because they are having an off day.

I am currently working on a piece for a client that will be entered in a design competition. Due to organization and equipment problems with my casting firm I am 4 1⁄2 weeks behind in my project. Not only is the client unhappy, but now my jeweler, stringer, photographer and I have been seriously impacted. Our time with the piece has now been cut in half.

At this point I would love to have the ability to put them all in a room together and allow them the opportunity to tell the casting firm exactly what they think of the performance of their PART of this production. I would love to hear how the casting firm is going to make it right with the stringer that has 20 hours of work ahead of her and only 2 days in which to do it. Will they come and feed her family dinner and tuck her children into bed while she burns the midnight oil? Or do I have to accept less than her best work? Today it is the casting firm that has marched to their own tune, tomorrow I am sure one of my other teammates will fall short of an exceptional performance.

I cannot speak for Ms. Lansue, but I think I understand what drives me. It is the opportunity to do what nobody else will or can do. I am also driven to that one moment in time when I deliver to the client and the client is thrilled. I think I am a “challenge junkie.” Some might say I am a glutton for punishment.

On another note, I think if you look hard enough you will find that whether you do custom work or not, whether you sell jewelry or not, there is a team in any store that operates. If the person taking in a repair does not do it correctly, the jeweler has been set up for failure. No matter the position, it is a link in a long chain that eventually ends in success or failure; and no matter the chain there is always a single person who’s name and reputation rides on the performance of their team.

Today, I hope my team and I make beautiful music.

Tammy L. Williams, Graduate Gemologist of GIA, also prizes her membership in AGTA. She is President of J D Jewelers, a salon private jewelry business located in Suwanee, Georgia and the Southeastern Rep for Global Diamonds. Tammy is very active as a speaker and authority on Gemstones and Diamonds. Whether in her laboratory at J D Jewelers, on the lecture circuit or writing about her experiences in business, her love and passion for gemstones becomes contagious. If you’d like to contact Tammy, please e-mail her at This email address is being protected from spambots. You need JavaScript enabled to view it.">This email address is being protected from spambots. You need JavaScript enabled to view it..


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