Columnists Diana Jarrett

Diana Jarrett

The Story Behind the Stone: How they’re buying now

The Story Behind the Stone: How they’re buying now

Retailers and e-tailers must navigate through often confusing and evolving shoppers’ trending patterns nowadays to strategize how to make a sale. Once you think you’ve got it down, and know how to reach your demographic, things change. Then you start again.

Never mind that you have to adjust your pricing in almost real time to salvage the ever shrinking margins for your inventory. Diamond prices and precious metals price fluctuations are indeed worrisome, but in the end, we still need customers to say yes to our product.

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The Story Behind the Stone: Sliced, Asymmetrical and Adored

The Story Behind the Stone: Sliced, Asymmetrical and Adored

Riding the wave of fervent obsession with diamond slices, colorful gemstone slices and asymmetrical shapes have now found their way into pricey couture goods. There is no...

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The Story Behind the Stone: Glisten to me

The Story Behind the Stone: Glisten to me

High gold prices have ramped up the ingenuity of jewelers who intend to stay in the game for the long haul. It’s highly unlikely we’ll see triple digit gold prices ag...

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The Story Behind the Stone: A brief history of the power cuff

The Story Behind the Stone: A brief history of the power cuff

A generation of women who came of age in the 1970s knew how to rock Wonder Woman’s iconic stance with crossed wrists ready to deflect bullets - all the while wearing so...

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The Story Behind the Stone: Can you say Chrysophrase?

The Story Behind the Stone: Can you say Chrysophrase?

Chrysophrase; oh sure, that’s easy for you to say. But can you spell it? That’s where many a jeweler trips up. Spelled chrysoprase, chrysophrase or chrysoprasus, this...

The Story Behind the Stone - The Geology of Glamour

The Story Behind the Stone - The Geology of Glamour

Highly traditional jewelry has given way to a preference for the individualized look amongst today’s jewelry collectors. One-offs from big name designers are the rarifi...

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The Story Behind the Stone: Tempting with topaz

The Story Behind the Stone: Tempting with topaz

Perennially favored, blue is a universally adored gemstone hue. It brings to mind the open skies as well as pristine seas. No wonder cruise line passengers and others gra...

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The Story Behind the Stone: East meets West in a clever turn

The Story Behind the Stone: East meets West in a clever turn

An eye-shaped gemstone, known as the Marquise cut, is not a new stone shape. In fact, it is thought to owe its delightful silhouette to Madame de Pompadour, the mistress ...

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The Story Behind the Stone: Inside the artist’s mind

The Story Behind the Stone: Inside the artist’s mind

Collectors of designer jewelry are attracted to the distinct appeal of an item, the quality of its manufacture and very often the story behind the piece. Expert retailers...

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