Columnists Chuck Koehler

Chuck Koehler

The Retailer’s Perspective: It’s beginning to look a lot like Christmas

Well, here we go again.  It’s Christmas in the jewelry business.  If you’re keeping score, this will be the 6th Christmas season since the Great American Recession.  What will this Christmas season hold for all of the independent jewelry retailers out there?  Beats me, but I’m not as worried about it as I was the last several years.  That got me to thinking about how the Christmas season has changed since my first Christmas season - 36 years ago.

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The Retailer’s Perspective: Two years and counting

Long ago, in another time and another place, people would walk into jewelry stores to shop for, and buy, jewelry and gift items.   They’d come in and look to see wha...

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The Retailer’s Perspective: Chuck finds interesting things at the Atlanta Jewelry Show

October of 2008 was when it hit me.   That was when I knew it was gonna be bad.   Yes, I’m referring to the Great American Recession.   Nobody knew how to navi...

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The Retailer’s Perspective: But... what if the customer IS wrong?

Seriously.   What if the person standing across the counter from you is clearly making a huge mistake?  

Yea, yea, I know the saying, ‘The customer is always righ...

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The Retailer’s Perspective: Woo Hoo... I made a sale!

About darn time!   And, before I could properly celebrate, my online store made another one, then another one.   It’s true what they say; you always remember your...

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The Retailer’s Perspective: In the path of disaster

As we all watched the tragedy unfold in Oklahoma and the Midwest over the last couple of weeks, it reminded me of a similar situation I was in about 5 or 6 years ago. &nbs...

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The Retailer’s Perspective: When the gold goes tumbling down!

I, for one, will be THRILLED!   I know a lot of you out there will be devastated, maybe even driven out of business if gold tanks, so let’s talk about it.

In 1978, I ...

The Retailer’s Perspective: This is harder than it looks!

About 12 years ago, in another life, I lived in an area of Nashville called Belle Meade.   Belle Meade was just nominated as the best place in the United States to ret...

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The Retailer’s Perspective: I hate it when that happens...

As I’m struggling with this whole Internet thing, I asked my readers for input on my websites and what I’m doing wrong in regards to them.   Well, apparently I’m...

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