Columnists Brad Simon

Brad Simon

Internet Marketing Strategies - Why people don’t “like” you? Part 1

You worked hard on your Facebook page and expect to see rapid growth in your Fanbase.  After all, your store carries the finest jewelry and watches in the area and your service is unparalleled.  With Facebook having over 1 billion users, surely your pages should have thousands of fans.

Unfortunately there are reasons you don’t get the likes you think you deserve.  In this article we will explore some of the major reasons why people do not like your page and why if they have liked you in the past they unlike you now.

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Internet Marketing Strategies: Internet offers Part II

Last month we took a look at a new method to use the Internet to drive consumers into your store.   We then discussed the popularity of this method as well as creating...

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Internet Marketing Strategies: Internet offers Part 1

 

If you are a regular reader of my column, you know that Internet Marketing is constantly changing.   What worked last year may not work now. Learning about and takin...

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Internet Marketing Strategies: Customer Appreciation Sale

The ultimate marketing sin is taking your customers’ loyalty for granted

A Customer Appreciation Sale is just what it sounds like.   It’s giving your clients ...

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Internet Marketing Strategies: Planning your online Christmas promotions

While other holidays like Valentine’s and Mother’s Day are great for giving gifts of jewelry to loved ones, there is no better holiday to promote your jewelry, watche...

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Internet Marketing Strategies: A coded message

There is a new tool available to retailers today that can help you to market your store and bring in new customers as well as make shopping in your store more interactive...

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Internet Marketing Strategies: Need customers? There’s an app for that!

Mobile Marketing is NOT the wave of the Future. It’s RIGHT NOW!

Your customers are using mobile devices 24 hours a day, 7 days a week. If you have not already done so -...

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Internet Marketing Strategies: Is your Internet marketing current?

Did you know? - 20 typical households generate more Internet traffic today, than the entire Internet in 2003.

The Internet is constantly changing and is changing faster th...

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Internet Marketing Strategies: Facebook Marketing: Are you getting it wrong? Part II

Data on the percentage of small businesses that are using Social Media varies by source. But one thing is for sure - it’s becoming an essential marketing tool for busi...

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