Columnists Brian Barfield

Brian Barfield

Modern Day Selling: The Seven Simple Truths - Truth #1: People are People

Today I am excited to start a new series that will offer you fresh insight that is designed to help enhance your sales career and performance. Over the next few months I am going to be sharing with you Seven Simple Truths that have impacted my sales career in a meaningful way and brought me great success. These simple truths will allow you to connect with your customer on a deeper level, as well as impact your store environment in a meaningful way.

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Modern Day Selling: Effective Closing

Have you ever really thought deeply about the concept of closing a sale?   For many sales associates closing can be very complicated and complex. It often is the harde...

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Modern Day Selling: Article 6: Selling with vision and insight

In our journey to discovering new avenues to success, I hope that you have found great satisfaction in connecting with your customers in a new way. At this point you have...

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The Modern Day Sales Presentation: Managing your sales presentation

In last month’s article I shared some insight into examining your selling style and how to create a selling style that is more effective with the modern day customer. T...

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The Modern Day Sales Presentation: Creating your selling style

Along our journey to discovering the modern day sales presentation, I have shared with you insights that have revolutionized my sales career. I hope the importance of see...

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The Modern Day Sales Presentation: Establishing trust to open lines of communication

Have you ever found yourself in a situation where you possessed a specific need, but felt very vulnerable when offering information? The first thing that comes to my mind...

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The Modern Day Sales Presentation: Connecting with the Modern Day Customer

In the beginning your sale has unlimited potential. It has the potential to be quick, easy and effortless. It also carries the potential to be a long-winded, drawn-out ma...

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The Modern Day Sales Presentation: Seeing your sales presentation in a whole new light

Over the past two years it has been an honor to share with you many great truths within my message of Modern Day Selling. I want to thank everyone who has helped to facil...

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Modern Day Selling: Fishing for Sales article 3: Using the right bait

In this final article on fishing for sales we are going to examine the final key ingredient to finding success in fishing, and how it relates to the world of retail sales...

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