Star Gems is pleased to announce its nationwide campaign as a TheKnot.com Featured Vendor, starting January 2, 2013 and lasting until December 31, 2013, highlighting beautiful bridal designs to the largest online portal for brides-to-be. With this alliance, Star Gems will be helping to increase the exposure of their bridal line to consumers by helping to build a strong demand for the products carried by Star Gems’ partnered retailers. Star Gems will also be using banner ads on TheKnot.com to help consumers find stores that carry their beautiful designs and to drive traffic for their bridal line. Retailers will have a chance to participate as a featured store and supplier of these designs, participation will help grow their bridal business.
“This is Star Gems’ first entry into a consumer campaign,” said company president Anish Desai. “We are honored to be partnered with TheKnot.com, where over 1.7 million brides start their search. TheKnot.com is the #1 multi-platform brand dedicated to delivering a sophisticated experience for all things weddings.”