Columnists

Columnists

Sales Growth Expert: When the bullets are flying - How to handle the overflow of customers

I never thought of it this way, but John Slenko, service advisor for Griffin Brothers Tire, Wheels and Auto Repair, one of my sales & profit growth clients used the term “When the bullets are flying” to describe what it is like in their store when there is an overload of customers all at the same time.

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Sales Growth Expert: To maximize your jewelry sales, maximize praise

The old saying goes, “You can catch more flies with honey than you can with vinegar,” and you can maximize the help your staff members give you to gain and retain cu...

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The Story Behind the Stone: Digging deep into aquamarine

The Story Behind the Stone: Digging deep into aquamarine

Limpid aquamarine bedazzles legions of devotees. Its cool sea foam refreshes the eye and inspires a sense of wonder in designers. Aqua’s ethereal greenish blue is a mod...

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Getting back to basics

This month, we want to talk about two KPIs (Key Performance Indicators) - mark-up and stock turn which combined produces your Return on Investment (ROI). This is a measur...

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Reach out to Millennials – Part II

In Part 1 of this series we discussed who are the Millennials and how can an individual Jewelry Professional/Store use their assets to reach out to broaden the Millennial...

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The Retailer’s Perspective: Even Elvis loved gold

I took a tour of Graceland a few weeks ago to do some research and background for my latest novel. For some reason (that has nothing to do with being a jeweler), the thin...

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Happy Holidays: Formulas for success in the emerging economy

Holiday Season 2010. What a great opportunity to take stock of the new retail landscape. It’s been two years since the economic meltdown. Though these years have been c...

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The Best Policy: Insuring Trunk Shows

Could there be an unexpected coverage gap - just when the crime occurs?

Retail jeweler to insurance agent:  We’re going to have a trunk show next week and a salesman wil...

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A loyal customer base leads to long term business success

The key to any successful business is a steady customer base, so building customer loyalty is critical for the growth and prosperity of yours. It’s widely known that it...

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Henderson Designs partners with Luca Lorenzini for fun, modern line

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