Columnists

Columnists

Beads, Beads, Beads - Part 1

Let’s face it, there should be no denying the bead craze that has swept through the jewelry industry.  If you’re anything like I was about a year ago, you may find yourself in quite a quandary, asking yourself, “How will my store handle beads?”

Well, like it or not it’s time to cast your lot into this crazy new world of beads.  As a fellow retailer, it’s only right that I share with you some of my experiences and a lot of what I have learned.  The power of this concept is not without merit.  These little beads generate incredible merchandise turns, decent profit margins, and almost fanatic followers.  It’s a craze that we haven’t seen in many, many years and, for some stores, it’s been a savior.

Read more...
 

Plan ahead so the family business will be a gift, not a burden, to heirs and successors

Approximately 92 percent of all jewelry stores are independently owned. Unlike many retail industries, family owned businesses are a very common form of ownership in the ...

Read more...

Gourmet on the Go

Tick-tock, tick-tock, the clock is ticking down to summer’s end. No doubt many of us will be ending the summer season the same way we started it - with backyard barbecu...

Read more...

Internet Marketing Strategies: Gaining new customers thru Local Search Marketing

How many of you would like to have more customers in your retail store?

If you wanted new customers in the past there were two main sources in which to advertise. They we...

Read more...

We don’t always do what’s best for us

My friend’s daughter has a loose baby tooth. The other tooth has been trying to get through for a while and is pushing at it from underneath. Now, it would be easy to g...

Read more...

Wake up jewelry retailers!

It’s time to step it up or you may find yourself stepping aside! I say this with the highest degree of respect for the industry and the people within the jewelry indus...

Read more...

The Story Behind the Stone: Kasumiga Pearls - nearly extinct before they’re famous

The Story Behind the Stone: Kasumiga Pearls - nearly extinct before they’re famous

Avid consumer demand for all kinds of pearl jewelry has propelled pearl farmers to develop ever new pearl varieties from numerous mollusks in fresh and saltwater around t...

Read more...

Sales Growth Expert: Boost your prospecting and lower your marketing cost

Finding new customers by prospecting can be costly in time and your marketing dollars unless you make it personal.

3 Aggressive Power Prospecting Techniques

Technique #1: ...

The Retailer’s Perspective: “Can I pick your brain for a minute?”

A common question around my store is; “Have you got a minute? I’d like to pick your brain.” We’ve all heard those words countless times. Professionally, I don’t m...

Read more...
Page 48 of 73
Banner
Banner

Facebook Share

Share this article on Facebook

Hot topic

 

Gabriel & Co. unveils Amavida

Popular fine jewelry brand’s new Bridal Collection (NEW YORK) – Gabriel & Co.,...

 

Frank Reubel unveils Petite Bridal collection in Vegas

Frank Reubel Designs released a collection of Petite Bridal that was a huge success at thi...

Media Kit

media-kit-sjn

media-kit-majn

Download now! pdf-logo