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The Story Behind the Stone: Inside the Appraisers Lab

The Story Behind the Stone: Inside the Appraisers Lab

Everyone loves to daydream over beautiful jewelry store displays, catching a glimpse of baubles they’d otherwise never see - or even dream of owning. However for top notch jewelry appraisers, viewing beautiful jewels is the norm rather than the exception.

Charles Carmona of Los Angeles is one of a handful of distinguished jewelry appraisers who has pretty much seen it all in his nearly 30 year career. Ever wonder what comes across the desk of such an expert? And having seen so many magnificent creations, does he still favor certain gemstones?

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More of the Low Hanging Fruit – Adding-On

The past couple of months we have been discussing the process of selling additional items. As we approach the all important holiday season the importance of learning to s...

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The Retailer’s Perspective: Technology in a brave new world

About 2 or 3 years ago I was going to write about how retailers were dealing with the onslaught of employees bringing their personal cell phones into work. Right about th...

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Dealing with vendors in-store

The phone is ringing. A battery needs to be put into a watch for a customer and there is another repair to be done to a chain for a lady who will be back in five minutes....

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Marketing with Twitter - Push On vs. Pass On

*This is the fourth in a series of six articles about Twitter Social Networking and its use in the Jewelry Industry

Last month we discussed getting your Twitter Account up...

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Make the decision!

I have exciting news for you!

By the time you are finished reading this article you will have made three important decisions that will create the future of your business i...

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The Best Policy: Insurance pitfalls

What is the “real” cost of a loss?   What are some things that might cause a loss to be declined by insurance?

One day while jeweler Pearl E. Gates was showing three...

Sales Growth Expert: Take advantage of your changing market to prosper

The one thing we can be sure of, the one constant is:  Things are going to always change.

I think the first big change I saw in customers’ attitudes were back in the ea...

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A small town store with a big heart

A small town store with a big heart

Everybody loves Opal. The diminutive Shih-Poo puppy is the first to greet customers as they drop by friendly neighborhood Banks Jewelry and Gifts. According to owner Tina...

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