Columnists

Columnists

The Retailer’s Perspective Okay, who’s to blame?

As we find ourselves here at the beginning of 2010, we start a whole new era of responsibility. Everyone that is except a lot of the banking and Wall Street executives that think no one is paying attention because they haven’t been caught... yet. It’s now time to start putting names with the economic disaster that was 2009. Let me explain.

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Have you bought a job or do you own a business?

For most people, the appeal of self-employment can consist of a number of factors but the top two answers are probably a desire for greater income and more freedom.

Often ...

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Sales Growth Expert: What to do, what to do?

I get telephoned a few times each week by owners, and managers of businesses of all sizes asking, “What can we do to generate some profitable business?  What can I do t...

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The most important statistics in sales?

Especially now, with the economy as it is, it is vital that a jewelry store be managed based on factual information.  No longer can we afford to run the business based o...

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The Madoff Plunder - Record auction sales benefit victims

A platinum Edwardian emerald and diamond link bracelet.  Pre-Victorian era diamond earrings.  Over 40 watches including 17 Rolexes, one a famed WWII “prisoner watch...

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The Story Behind the Stone: Rings and things

The Story Behind the Stone: Rings and things

Love stories are often as colorful as the lives of the couples who live them. Why then can’t the engagement rings be more in line with their unique story? While diamond...

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The Add-On Checklist

Another technique that has made thousands and thousands of additional sales and profit dollars for numerous retail jewelers is the Add-On Checklist or the Customer Checkl...

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Internet Marketing Strategies: Local search marketing

Even though it is still in its infancy, Local Search is shaping up to be one of the dominant players in Internet Marketing.

Facts:

  • 30 percent of all search queries are Loca...

The Best Policy: The allure of gold

The risks of buying used jewelry (a.k.a. “scrap gold”)

“Cash for Gold!”  Not very long ago you would only see a banner like this associated with a pawn business....

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Belle Étoile launches 2014 Summer/Fall Collection

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Henderson Designs partners with Luca Lorenzini for fun, modern line

(CHARLOTTE, N.C.) - Lecil Henderson has extended his brand’s reach with the launch of Lu...

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