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Columnists

The Retailer’s Perspective: So, you wanna buy a Cert?

In the three decades that I’ve been in the jewelry business, a whole lot of things have changed. Some of them I’ve welcomed right from the beginning, and some of them I’ve resisted. But, one of the changes that I’ve been having a hard time coming to grips with is certified diamonds.

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Reorder your way to a profitable 2010

Now that the end of year rush is over, the first few months of a new year can see more cash flowing out than flowing in as December purchases fall due for payment.  In a...

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Are you asking the right questions?

Warning! The following article will transform your sales, change the way people perceive you, and establish you as a superior communicator. Read on only if you want to hav...

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The Story Behind the Stone: And the winner is... Moonstone!

The Story Behind the Stone: And the winner is... Moonstone!

Every year armchair designers and the real deal who labor hunched over a jeweler’s bench eagerly await the results of the annual AGTA Spectrum Awards competition. Sure ...

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The Best Policy: “Proving” a loss

You have a Jewelers Block loss. What is the claims process; and what do you need to do or provide?

Larry Leadfoot had a wreck in his car and ended up doing substantial dam...

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Sales Growth Expert: The Post Office does it... SO CAN YOU

Have you been to your local post office lately?  Take the time, make a trip there.  Go right up to the window and LISTEN.  Sometime during the exchange between the cus...

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Duct Tape!

My father-in-law was notorious for always having a roll of duct tape handy.  He believed that with duct tape, a hammer, and a screwdriver you could fix anything.  He ha...

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Internet Marketing Strategies: Google Local Business Center

During the past year, Google has made some major changes in Local Search, making it vitally important that every brick-n-mortar retail business establish their Local Prof...

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What is it about Valentine’s Day?

It’s the dead of winter with no end in sight to cold, short days and dark, longer nights. Suddenly a breath of whimsy, caprice and romance stirs the air with a ray of h...

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