Columnists

Columnists

Jeweler Security Network provides timely updates

(ATLANTA) - Security within the jewelry industry is an ever-present issue. For jewelry salespeople the risk is about more than just product; it is about personal security while simply doing their job.
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Closing the sale

In previous articles we have discussed the process called the "Circle of the Sale". To review, you greet the customer with a warm friendly greeting as you would a friend ...

Sales Growth Expert: You do not drown by going under water... You drown by staying under water

When the economy is slow, customers are not walking in your front door or telephoning, you must increase your marketing, which will increase your sales and profits. And ...

I Love My Job!: Think net when selling memo

I waved good-bye, closed the door and paused to give a quick "Thank you" to the powers that be. I then turned and performed the Tammy version of the Michael Jackson, Thri...

Safes and Vaults: Some facts and myths

Let's begin by being sure that we are talking the same language - the words vault and safe are not interchangeable.

A safe is a box-like container designed to protect its ...

The Story Behind the Stone: Tucson treasures

The Story Behind the Stone: Tucson treasures

A slow show - yes, a sign of the times, to be sure. Tucson's many gem and mineral shows bore the evidence of a jittery state of affairs, not just here in the US, but worl...

Internet Marketing Strategies: Your link to high search engine rankings

In last month's article we looked at the importance of building links to your website and general information about building links. This month we will look at specific p...

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The Road Ahead - Change & Hope

Just flip on the news. We're bombarded daily with reports of major banks and businesses reorganizing and filing for Chapter 11. The new administration unfurls a continuou...

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Why buy American?

About 3 o'clock the other afternoon I was hungry and wanted a snack. Turns out the only thing I could scrounge up was a package of those cheese and peanut butter crackers...

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ASHI introduces “Holiday Love” Marketing Program

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Box Brokers’ unveils new interchangeable tray display series

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