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Houston Jewelry recipient of 2008 Texas Treasure Business Award

Houston Jewelry recipient of 2008 Texas Treasure Business Award

Texans say everything is bigger and better in their state, and Houston Jewelry is no exception. Considered a state landmark of business, the store is owned and operated by the fifth generation of the Donsky-Solomon family, making their more than 160 years in business momentous and award winning.

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Rebecca Shemwell’s Quilted with Love stretches across the world

Rebecca Shemwell’s Quilted with Love stretches across the world

Six years ago Rebecca Shemwell had an epiphany. While traveling abroad on business for Tracy Pearls, Inc., images of children in need deeply touched her. From orphans to ...

Internet Marketing Strategies: The power of Viral Video

In an earlier column, I wrote about using online video as an effective yet inexpensive method to market your store. This past Christmas Season we saw one jewelry company...

The Needs Assessment: Open-ended questions

In the previous article we started discussing the topic of "The Needs Assessment" and how important asking questions is to the overall success of the selling process. Add...

The Best Policy: Your alarm company just called. What should you do?

It was 7 p.m., the weather was rotten, and Amy Thist had just gotten home from a busy day at the store and settled in front of her fireplace when the phone rang.
!@#...
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Sales Growth Expert The # 1 most important word in Selling

For decades the most important words in marketing have been:

  1. Free
  2. Sale
  3. Guarantee
Want to get someone's attention in an advertisement? Show them the words Free or Sale. Want t...

The Retailer’s Perspective: Location, Location, Location

About 3 years ago I made the biggest decision of my professional life and decided to shut down my retail store - the retail store that I planned on owning for the next 30...

The Story Behind the Stone: Customer -v- Collector

The Story Behind the Stone: Customer -v- Collector

What's wrong with consuming? Nothing, if it brings genuine pleasure to the individual and that person buys within their means. When it comes to jewelry, collecting would ...

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DNR thrives with customer mindset

DNR thrives with customer mindset

At the age of 21, Robby Nochimowski left his home in Israel to find the American dream. Packing a desire to succeed and plenty of ambition, Robby landed in the middle of ...

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ARIVA expands Paradise Collection of alluring turquoise doublets

(PROVIDENCE, R.I.) - This fall, ARIVA is pleased to reveal new designs for its popular Par...

 

IDDeal Card scores high marks with retailers

Since its big release in January of this year, IDD’s IDDeal Credit Card Program is “al...

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