Mobile Marketing is NOT the wave of the Future. It’s RIGHT NOW!
Your customers are using mobile devices 24 hours a day, 7 days a week. If you have not already done so - now is the time to integrate Mobile Media into your jewelry store marketing mix.
Columnists
Sales Growth Expert: I give up!!
One thing I will never understand about sales professionals is how easy and fast they are willing to give up. How easy a lot of sales professionals give up on the sale wh...
You have not because you ask not
Lest ye think I am about to launch into a biblical sermon, let me say that the above quote from the Bible is very applicable to business in every sense. Perhaps you are...
24 Karat Corner - News and Views from the 24 Karat Club Southeastern U.S. : Father of the Bride
My daughter got married recently, so that gave me the pleasure of being the Father of the Bride. It was a very special experience, and I highly recommend it if you ever...
Your key business partners
If you’re a sole trader or a family operated business you may be wondering who I am talking about in the title. After all, you’re the only owner right? That may be tr...
Pros and cons of different retail locations
“Location, location, location.” We’ve all heard this adage with regard to selecting a prime retail location. If your lease is up at your current location, evaluate ...
Modern Day Selling:Sales Truth #4: Serving while Selling: a forgotten pastime
In last months article we discussed the power of self examination. Hopefully, you found great insight into taking control of your sales career and destiny. This month we ...
Coaching the uncoachable
Several months ago, I had the pleasure of having dinner with a fellow speaker, trainer, and friend. He and I were both speaking at a trade association show. Prior to ...
The Story Behind the Stone: Something old, something new, something fabulous... something blue
Bridal wear is pretty predictable stuff. Pure white diamonds, demure pearls, that’s about it. But Yael Designs saw a way to infuse just the right touch of color, bringi...
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Columnists
| Mia Katrin | |
JTV’s Jay Boyle - Enjoying the Colorful Life
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| Howard Kelrick | |
24 Karat Corner - News and Views from the 24 Karat Club Southeastern U.S.
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| David Brown | |
How are your reorders?
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| Bob Epstein | |
The Price is Right
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| Brad Huisken, President IAS Training | |
The Turnover
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| Diana Jarrett GG, RMV, Member NAJA | |
The Story Behind the Stone: A brief history of the power cuff
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| Chuck Koehler | |
The Retailer’s Perspective: This is harder than it looks!
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| George Prout | |
Applied Marketing 101: Strategies for competing with the Majors for Bridal Sales (part 1)
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| Brad Simon | |
Internet Marketing Strategies: Mobile coupons
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