Q: How do you wish customers happy holidays?
“Starting in the first week of November we try to do a little something interesting each week. This year we’re starting things off with a pearl jewelry trunk show with Mastoloni. Following that, we’ll host events with Heather Moore, Lagos and others. In the first week of December, we host a customer appreciation party featuring select vendors. We’re primarily a bridal store, so this event allows us to put bridal and non-bridal vendors in front of our best customers and serve up foods and drinks. This event allows us to showcase color and diamond fashion, bridal of course, and even watches with TAG Heuer our primary watch brand. For our top customers we usually send out some sort of Christmas basket or flower arrangement. The flower arrangements typically last a few weeks serving as a centerpiece through the holidays. We try to shake things up with the Christmas holiday baskets. This year we’re assembling an array of products from small local businesses that people can enjoy snacking on, like jams and chocolates. We give back year-round, but in November and December more so. This November watch battery proceeds will benefit Harvest Texarkana and in December we’ll find another local charity to support.”