“As the economy recovers, we find that more and more businesses need to cost effectively reinforce their brand to grow sales,” states John Cavanagh, Vice President of Presentation Box & Display, and a 30 year veteran of the industry. “We’ve been very pleased with the reception to our five new box styles for the jewelry industry. A number of jewelers also enjoy our blanket order program (available with the new catalog) as it helps them only pay for their boxes when they need them. It’s all about helping our customer’s cash flow and helping them build their store traffic,” he said.
Industry experts encourage retailers to print their names on the boxes and pouches to help reinforce their branding. As a partner to the jewelry industry, Presentation Box & Display makes this easy by automatically providing all boxes with free printing when ordered from their new 2010 Box Catalog.