Sponsored content from the Southern Jewelers Guild
“Christmas, children, is not a date. It is a state of mind.” ~ Mary Ellen Chase
People in the industry who know me know that I am a huge proponent of in-store events. Keeping your marketing calendar fresh and full are among the first recommendations I give to stores who call me looking for new ideas.
What better way to heat up sales in the slow summer months than to celebrate with a Christmas in July event? So pull out the decorations, serve up some frozen hot chocolate and gingerbread cookies, team up with your financing company on special financing offers, and get in the holiday spirit with some of these tried and true promotional events!