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Jewelers Mutual’s 5-step rooftop burglary procedure criminals use & what you can do to stop them

The criminals behind these crimes are professionals and to reverse this trend, jewelers need to be proactive in making rooftop burglaries tough to execute. Believe it or not, extensive casing is a precursor before criminals commit a crime such as a rooftop burglary. In fact, casing sometimes takes place months in advance of a break-in.

rooftop

Each moment of the heist is planned and coordinated around lapses in security, which is why breaking down the criminals’ rooftop burglary procedure into five steps can help you identify areas of improvement for your security.


Lafonn ambassador and industry veteran, Taffy Davidson retires

(CYPRESS, Calif.) - Jewelry industry veteran and valued member of the Lafonn team, Taffy Davidson, is retiring. Taffy joined the Lafonn sales force in 2013 and was instrumental in growing the brand in the Midwestern United States.

In addition to her time with Lafonn, Ms. Davidson has served as a director of the Wisconsin Jewelers Association and was an original member of the American Gem Society. She owned a jewelry store for 25 years and later became a wholesale representative for Lafonn and Imperial Pearl.

Google wants you to be friendly

Are you responsive or just friendly? Sounds like a question for an online dating site - but not so fast. These expressions explain the performance of your website when viewing it on the widest array of devices.

Google recently announced that their algorithm had changed to reflect a website’s mobile friendliness, which has become a factor in Google’s ranking. This new label that ranks mobile search results based on a website’s mobile friendliness spawned the rather creepily ominous term “mobilegeddon”.

The SJG Smart Business Report

Sponsored content from Southern Jewelers Guild

By Ann Glynn
President/CEO Southern Jewelers Guild

Are you ready to make the last quarter of 2015 your most successful yet?  We’d love to help! 

Coming off our extremely successful launch during the August, 2015 edition of the Atlanta Jewelry Show, the Southern Jewelers Guild (SJG) is expanding its offering on services, and extending a warm welcome to our newest Vendor Members.

Hoover & Strong announces new Fairmined metal source

Hoover miners SeptCurrently sourcing Fairmined gold and silver from the Aurelsa mine in Peru, Hoover & Strong has recently announced they have obtained a second Fairmined source in Colombia.

“We have recently partnered with the Iquira Cooperative in Colombia to obtain Fairmined gold for our customers interested in socially-responsible Fairmined products and services,” says Torry Hoover, president of Hoover & Strong.

Officially called the Iquira Municipality Agro-Mineral Cooperative, the Cooperative is located in Colombia’s famous coffee region.

Think before you post

Publicizing your new engagement ring on social media could attract unwanted attention

(NEENAH, Wis.) - You might call them the unofficial engagement announcements of social media. Engagement ring “selfies” - close-up photos of engagement rings on the hands of brides-to-be - are popping up on thousands of social media pages. Even jewelers and designers are enjoying this trend; many encourage customers to post their engagement ring photos on their business social media pages.

Harmon Group’s 3 steps to handle negative comments on social media

HarmonSocial media platforms have created a unique public forum for consumers to quickly spread their opinions and experiences with brands across the web for other consumers to read. And while social media can serve as a great tool to build brand loyalty and to foster customer relationships, it can also serve as a platform for consumer criticism. In some cases, negative comments on social media are inevitable. While every case is different, we have outlined 3 simple steps to take to neutralize disgruntled customers on social media platforms:

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