Every year consumers concern themselves with fashion, wondering, “How do I dress to impress?” Between keeping up with the Kardashians and whatever style fashion forward magazines are marketing this season, it can be a tough venture. Fortunately, Pantone handles that question in regards to color every year.
For 2016, Pantone selects pastel blues and pinks. By choosing these colors, it boosts fashion in the jewelry industry as well. It allows consumers to add accent pieces to their collection using these hues. With color gemstones being their area of expertise, Darling Imports is positioned as the people to call for these requests.
According to Shawn Toole, C.O.O. of Darling Imports, “the best choices for these colors are aqua, light blue sapphire (better known as the traditional Ceylon color), light pink sapphire, and of course, the ever popular morganite. All four stones will provide customers with a unique look that is sure to make a statement.”
Having a variety of options in color is important, but in today’s market budget is also a factor. For those consumers looking to add high end pieces of jewelry, the sapphires will be a fantastic choice. Those concerned about their wallet, but who enjoy being fashionable, will find aqua and morganite can satisfy both needs as an affordable, eye-catching alternative. “We are all about giving customers choices,” said Toole. “Not everyone will choose the same stone, but they will love the quality they get from us. When it comes to color gemstones, Darling Imports has something for every customer.”