Latest News What's New Ashi Diamonds introduces Silver Stones™ Collection of .925 sterling silver diamond ensembles

Ashi Diamonds introduces Silver Stones™ Collection of .925 sterling silver diamond ensembles

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(NEW YORK) - Ashi Diamonds is proud to introduce the beautiful and affordable Silver Stones™ Collection. This stunning line of matching rings, pendants and earrings in .925 sterling silver with diamonds is retail priced from $75 to $299. This elegant and highly affordable collection is styled to make fashion jewelry affordable and to bring new and existing customers into your jewelry stores.

Ashi-Silver-MarchAshi’s Silver Stones™ Collection includes over 75 exquisitely crafted styles in .925 sterling silver with diamond weights ranging from .03 to .33ctw. Whether it is a highly polished look, fine hand millgraining, wet or dry sandblasting, satin or matte finish – the Silver Stones™ Collection continues in the Ashi tradition of meticulous attention to design, detail, finishing and quality.

Each piece of jewelry in Ashi’s Silver Stones™ Collection undergoes a special two step finishing process of a palladium flash plating followed by rhodium dip plating to make the silver jewelry durable, more shiny and more resistant to tarnish. Some styles are available in a 14k gold vermeil finishing with 2.5 micron plating.

The Silver Stones™ Collection offers trend setting and market-tested designs that reflect the perfect blend of quality and value. At Ashi, it’s not just about product and price, it’s also about providing the marketing support and tools that independent retail jewelers need to increase their company’s market share and profitability throughout the year. Ashi’s Silver Stones™ Collection comes with complimentary, high-quality point of sale display tray - hand crafted with customizable individual pads in a rich fabric with a pearl luminescent finish that will fit into any showcase and store décor. Each POS display tray holds four complete and matching ring, pendant and earrings ensembles.

“At ASHI, we understand how tough the jewelry business has been for the independent retailers in the current economic environment, and with many consumers cutting down on expensive fashion jewelry and other luxury purchases, it’s important to offer them affordable, cutting edge styles that are versatile for everyone and for everyday wear,” said Rajeev Pandya, partner of Ashi Diamonds.

“To help independent retail jewelers compete and stay on top in their market - Ashi has continued to expand its business throughout the year with exciting new product launches like the Silver Stones™ Collection - specifically designed to help them successfully bring in sales all year round. Ashi’s goal, as always, is to help our independent retail partners grow their business, build their brand, and reach their store’s full potential.”

For more information please call Ashi Diamonds at 800-622-2744 or visit www.AshiDiamonds.com.

 
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