Last month we discussed the benefits of serving your customers while selling. Today, I want to share with you a little treasure that will lead you to a long and lasting sales career. It is the importance of learning how to maintain your level of passion and energy.
How many times have you witnessed someone walk away from their sales career when everything seemed to be going well? Often it is because they are burned out and can not seem to find a renewed passion and energy to continue on. At first they thought a vacation might remedy the situation. They return refreshed with a new found sense of urgency, thinking all is well. A few weeks later they are empty again and looking for answers. Today, I will give you the answers to bring your sales career to new heights.
There are so many things in today’s world that can cause you to lose your passion and energy. It could be financial problems, relationship problems, illness, or even a negative work environment. All of these things can cause holes to appear in your emotional tank and allow your passion and energy to leak out leaving you desperate for answers. It is important to learn to manage your mind daily and fill up your passion and energy tank. This will allow you to perform at a higher level and give your customers the ultimate experience.
Many of the problems on today’s sales floors can be repaired by starting with a renewed spirit of passion and energy. Start by looking at your work environment. How much passion and energy do you see?
Always remember that people will mirror whatever you decide to put out. Positive energy will bring you positive results. Negative energy will give you negative results. Think of the impact that passion and energy could make in your store environment if you showed excitement towards every single customer that you served. Your customer base would grow rapidly. How do I know this? It is because the passion and energy that flows out from you will begin to fill up your customer’s emotional tank. You are giving them a gift that is priceless and hard to find these days.
Take a moment and think about that last statement. You are not just selling your customer anymore. You are impacting their lives in a powerful way and sharing something special with them. How could they not repay you with their loyalty and trust? They are indebted to your kindness and the gift that you gave them.
There are a few things I recommend that can help you start to renew your passion and energy. The first would be to show up at work 15 minutes early every day. Examine yourself and set your mind for success. Put aside all the negative things that bind you and hinder you from greatness. Fill up your passion and energy tank. Secondly, I suggest that you focus on areas of your life that cause holes to appear in your emotional tank and begin to repair them.
In closing, I challenge everyone to look within and check their level of passion and energy. I am pretty sure that many of you could use a fill up. Anyone wanting a deeper understanding of maintaining passion and energy should look into reading my book “Modern Day Selling.” Passion and energy is the fuel that will drive you to greatness. Therefore it is vital that you master the skill of maintaining your passion and energy levels. Next month we move on to Sales Truth #6 - creating a show time experience for your customer. This skill will set you apart from the standard sales associates and give your customers a refreshing experience.