(NEW YORK) - After in-depth customer feedback, research and analysis, Avalon Solution has recently launched JewelExchange™ - a cutting edge platform for jewelry, watch and gift brands and suppliers to provide their products directly to their retailer’s website. JewelExchange™ is an innovative market place where retail jewelers connect with brands and suppliers to increase their market share and profitability.
E-commerce is exploding in the past few years in spite of the struggling economy. Diamonds and jewelry in particular have been a major category for online retailers as consumers are researching, and billions of dollars worth of diamonds and jewelry is being bought online. As consumer shopping habits have shifted toward demanding 24/7 availability, flexibility and convenience from retailers, it has become imperative for traditional jewelry stores to have a strong web presence.
It is vital for today’s retailer to have quality content and products available on their websites where customers are able to see their entire product selection from all their suppliers. This is where Avalon Solution (a leading turnkey e-commerce solutions provider dedicated to helping retail jewelers establish their own branded websites) comes in.
“We at Avalon Solution understand the jewelry business and what it takes for jewelers to be successful online,” says Rajeev Pandya, partner of Avalon Solution. “Having a good website is an essential tool for any brick & mortar jewelry store to help them showcase their merchandise, attract new business, develop a strong, long-term 24/7 relationship with their customers, and to make sure they have a share in this growing online market.
“Avalon Solution was built with the idea the ‘content is king’ - that is why we have introduced this unique platform to brands/suppliers and retail jewelers. JewelExchange™ allows them to work together to reach the end consumers in the most convenient way.”
JewelExchange™ offers easy to use web based control panel to suppliers and retailers through which suppliers can approve retailers with just one click as well as invite new retailers to use their product feed. Suppliers can upload and manage their entire product line, style images and prices. They can create multiple jewelry brands and collections as well as place their marketing material - print ads, TV commercials, radio spots, billboard images, etc, readily accessible for their approved retailers.
JewelExchange™ also offers product feeds to retailers from their suppliers to display on their website. Retailers can either show entire product lines from a supplier or selected styles or collections along with their own retail price markups. For a limited time Avalon Solution is offering this service free to participating suppliers.
“Avalon uses the latest, proven web technologies such as Microsoft.NET Web Services, HTML 5, jQuery, ASP, Java, Ajax, Adobe Flash, Adobe Flex and Microsoft SQL Server as a robust back-end database to make your website come alive,” says Neelesh Ghosalkar, CTO of Avalon Solution. “We have a team of professionals specializing in website programming, digital imaging, content development, graphic design, testing and support to keep your customers connected to you.”
Avalon Solution makes it easy for prospective customers to find and connect with their independent retail jeweler online and browse their jewelry collection 24/7. At the same time it enables the retail jeweler to serve their customers beyond the limits of time and place, so that they can grow their business and build their brand. Avalon’s comprehensive turnkey online services and support programs set it apart from its competitors.
Avalon Solution offers the following benefits to independent retail jewelers.
- Highly customizable website designs, multiple color themes to match your brand
- Mobile ready website for your online store
- Easy and affordable e-mail marketing to reach your customers
- Safe, secure and feature-packed shopping cart and order processing system
- Over 8,000 fine jewelry styles with enlarged high quality product images in multiple views
- Upload your own designer jewelry brands, watches and gift products
- Diamond search utilizing RapNet diamond feed
- Convert your print fliers into online digital e-catalogs
- User friendly admin section for easy customization
- Ability to create hundreds of customized pages for your product or marketing content
- Showcase your designer jewelry and watch brands
- Integrated e-mail and web analytics built on Google Apps platform
- Social media integration, customized SEO & local maps submission services
- Domain name registration & web hosting services
- Dedicated customer service and online support
For more information on JewelExchange™ Program and Turnkey Website Services, please visit www.AvalonSolution.com.
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