(ATTLEBORO, Mass.) - MJSA, the U.S. trade association dedicated to professional excellence in jewelry making and design, has announced a new benefit to help its members promote their latest finished-jewelry lines and designs to retail customers.
Scheduled to launch in spring 2015, the MJSA Retail Link is a biannual print and digital publication that will be distributed to more than 20,000 retailers of all sizes, from small independents to major chains, including Kohl’s, Macy’s, Walmart, and Nordstrom. All MJSA standard-level members will be entitled to a free placement, consisting of an image, descriptive text, and key points such as delivery times and terms, selling points, and customization options. It will also include articles on current fashion/consumer trends and tips for customization.